As YP Impact’s marketing director, Missy is accountable for leading the organization’s marketing, communications, public relations, social media and partnership initiatives.

In addition to her duties at YP Impact, Missy is also the marketing manager at RitzHolman CPAs, a Milwaukee-based accounting firm, where she is responsible for implementing the firm’s overall marketing strategy and public relations and recruiting efforts. She also oversees the firm’s marketing and business development training programs and web site presence. 

Missy earned her bachelor’s degree in journalism and mass communication, with an emphasis in print journalism and advertising/public relations, from the University of Wisconsin – Milwaukee in 2002. Prior to joining YP Impact, she volunteered for and was a member of the Association for Women in Communications’ Southeastern Wisconsin Chapter and the Association for Accounting Marketing’s Wisconsin Chapter. 

When Missy is not working or volunteering, she enjoys traveling, photography, gardening and spending time with her friends and family.